Toys & Games

IMATAG — Leaks

Licensed Collectible Toys

This famous toys brand fights leaks by sharing prelaunch photos to its global distributors, marked with an invisible ID.

Executive summary

This famous pop culture toys creator shares photos of his products with retailers and distributors around the world about a month before their release. As the toys are usually licensed (Marvel, Disney …), their reveal is often conditional on an event such as the release of a movie or game.

The risk of a leak: a lost buzz effect, or even counterfeits more quickly on the market. Unfortunately, this happened regularly, and they needed to know which partner was leaking.

The Brand Protection lawyer and Retail Marketing manager turned to Imatag to invisibly tag product photos before they were sent to retailers. This is how they were able to discover the origin of the leaks.

We deliberately anonymize all our success stories in order to protect the identity of IMATAG Leaks customers. Contact us for more information about our clients.

See it in action!

Learn in 15 minutes how we can help you secure and monitor your visual assets.

Request your demo now!
Contact Illustration :  A man answers the phone

Key success factors and main benefits

“So far the results have been amazing. We have been able to track down where a leak was coming from. Our external partners could not be more thrilled that we have a way to provide glams that can give them their business needs while adding extra security for our brand.”

Incredible robustness to compression

Imperceptible, does not affect shades and gradients

Fast and easy API integration with Adobe

Contact Illustration :  A man answers the phone

Meet an expert

Our experts will discuss your use cases and business needs. Learn how to improve your goals by discovering how your visuals are used.

Let's have a talk!